Reviewed · MADEIRA WINE TASTINGS
Visiting local Vineyard With Wine Tasting & Lunch included
Madeira’s wine country is best understood in several bites: a vineyard visit, a cellar tasting, a cable-car ride to Fajã dos Padres, and lunch built around espetada, beef cooked on a skewer. I like the mix of food and scenery, and I like that a small group of no more than eight makes the day more personal. The main drawback is the long route, with plenty of time in the vehicle and several stops packed into one eight-hour day.
I especially like the chance to meet a local producer rather than simply sit at a tasting counter. Guide Susana has been singled out for her island knowledge, humor, and warm manner, which matters on a full-day outing. You should also know that the tour is not suitable for wheelchair users, and pickup times can shift, so check your email or WhatsApp the day before.
Key points at a glance

- Six table wines at the vineyard: Taste three whites, one rosé, and two reds with traditional tapas.
- Five fortified Madeira wines: A separate cellar stop adds the island’s famous sweet and fortified styles.
- Fajã dos Padres by cable car: Ride down to an isolated coastal estate with exotic fruit and vegetable gardens.
- Espetada lunch included: Enjoy Madeira’s classic meat-on-a-skewer dish with local wine.
- Small group of up to eight: The format suits travelers who prefer a more relaxed day than a large coach tour.
- Hotel pickup and drop-off: Service covers Funchal, Caniço, and Câmara de Lobos.
A full day built around Madeira wine

At $188 per person, this is not a cheap tasting tour. But you are paying for much more than a few glasses of wine. The price includes transportation, hotel pickup and drop-off in the main service areas, a guide, the Fajã dos Padres cable car, two tasting sessions, and lunch with wine.
I see the value most clearly if you are staying in Funchal, Caniço, or Câmara de Lobos and want one organized day covering several parts of the island. Arranging this combination independently would mean sorting out transport, a winery visit, lunch, and the cable car on your own. The tradeoff is less freedom. You follow the day’s route, and scenic stops may be brief.
This tour is aimed at people who want wine to be the main theme but do not want to spend eight hours inside one estate. You get a taste of Madeira’s vineyards, coastal views, regional food, and fortified wine traditions in a single outing.
More wine tastings in Madeira:
- Madeira: Cabo Girao, Jeep Tour Adventure and Wine Tasting
★ 4.8 · 443 reviews - Madeira: Cabo Girão, Wine Tasting, & Serra d’Água Jeep Tour
★ 4.8 · 336 reviews - Funchal: H.M. Borges Winery Guided Tour with Wine Tasting
★ 4.7 · 334 reviews
Pickup in Funchal, Caniço, or Câmara de Lobos

Pickup is available from hotels in Funchal, Caniço, and Câmara de Lobos. The guide meets you at the hotel reception when possible. If you are staying in a villa or apartment, wait outside at the main entrance. If your accommodation is not on the pickup list, provide its details so the operator can arrange a meeting point.
The driver waits no longer than five minutes after the scheduled time. That makes punctuality important, especially on a route with several timed visits. Check your email or WhatsApp the day before for the final pickup time and location, since the schedule may be adjusted.
Transportation is included, which is useful in Madeira. Roads between the coastal towns and mountain areas can take time, and driving after several wine tastings is not a sensible plan. The small vehicle also keeps the group size to eight people or fewer, though the exact number on your date can be smaller. One booking even went ahead with just two participants, so the minimum group requirement does not necessarily mean a crowded outing.
Câmara de Lobos and the first scenic drive

The route includes a stop in Câmara de Lobos, with sightseeing and a scenic drive of about 20 minutes. This fishing town is one of Madeira’s familiar coastal settings, and it provides an early look at the island’s steep slopes and compact shoreline communities.
Do not expect a long independent visit here on this part of the route. It works more as an introduction to the island and a chance to see the surroundings from the vehicle. Later, Câmara de Lobos appears again for a photo stop, a visit, and a fortified wine tasting lasting about 45 minutes.
The repeated stop can be useful because the town serves as both a scenic point and a wine setting. It can also make the day feel slightly circular if you prefer a route that keeps moving forward. The value depends on your priorities: wine lovers will appreciate the second tasting, while people focused mainly on scenery may prefer more time at one coastal viewpoint.
Fajã dos Padres and the cable car ride

Fajã dos Padres is one of the most distinctive parts of the day. You ride a cable car down to a coastal area that feels separate from the roads above. The ride itself supplies the drama, with broad views as you descend toward the sea.
At the bottom, the setting includes a beach, gardens, and a selection of exotic fruits and vegetables. The visit lasts about an hour, so you have time to take in the surroundings rather than simply step out for a photograph. The tour also presents the story of the site, adding some context to what you are seeing.
I like this stop because it breaks up the tasting schedule. Wine tours can become a parade of rooms, barrels, and glasses. Fajã dos Padres gives you fresh air, a striking change in elevation, and a different view of Madeira’s food culture.
Bring a camera, but also wear shoes that feel secure. Comfortable footwear is specifically recommended, and a jacket is sensible because conditions can change between the higher road and the coast. The cable car is included in the price, which is important when weighing the overall cost.
A few more Madeira days out worth comparing
- Madeira East Island Tour with Levada Walk and Lunch
★ 4.5 · 174 reviews - Full-Day Madeira Wine Tasting Tour with Lunch
★ 5.0 · 173 reviews - From Funchal: Full-Day Madeira Wine Tour with Lunch
★ 4.9 · 158 reviews - Madeira: Boat Trip with Lunch, Drinks, and Hotel Transfer
★ 4.8 · 98 reviews
São Vicente: vineyard, cellar, lunch, and six wines
The main wine visit takes place around São Vicente and lasts about two hours. Here you receive a guided tour through the vineyard and cellar, meet the producer, and learn about the winemaking process from a wine professional or enologist.
That personal contact is a strong point. Instead of tasting anonymous pours with little connection to place, you get a closer look at the people and work behind the bottles. The exact vineyard conditions and production details are not specified, so you should think of this as an accessible introduction rather than a technical wine-school course.
The tasting includes six wines:
- Three white wines
- One rosé
- Two red wines
Traditional tapas accompany the tasting. This is a sensible way to handle six samples, giving you small portions of local food alongside the wine rather than asking you to taste on an empty stomach.
The schedule then moves into a typical Madeiran lunch. The featured dish is espetada, meat cooked on a skewer and served with local wine. It is one of the island’s signature meals, and having it in the middle of a wine-focused day makes the outing feel tied to Madeira rather than copied from a standard European winery route.
Fresh local ingredients are part of the meal, and a vegetarian option is available if requested in advance. If you do not eat meat, do not wait until the table to mention it. The stated option is helpful, but the operator needs notice to prepare it.
The lunch is also where the cost starts to make more sense. You are not merely buying wine samples. You are receiving a full meal, transport, a guided visit, and the chance to taste regional food in a setting connected to local production.
The Seixal photo stop and north coast scenery
The route includes Seixal for a photo stop and scenic views. Seixal is known for dramatic coastal scenery, so this is a good place to have your camera ready and enjoy a short pause between the longer visits.
The supplied schedule gives this stop a timing of 30 hours, which cannot fit an eight-hour tour and is clearly inconsistent with the rest of the day. Treat it as a short photo stop, but confirm the actual timing before booking if the amount of free time matters to you.
This is a useful reminder about the nature of the experience. You see several areas of Madeira, but you are not spending half a day at each one. The route favors variety over long, unhurried exploration. If you want extended beach time or a detailed visit to Seixal, this tour may feel too quick.
The second tasting: five fortified Madeira wines

The final wine-focused stop is a local cellar in Câmara de Lobos, where you sample five different fortified Madeira wines. This tasting adds an important second chapter to the day.
The vineyard visit introduces table wines in white, rosé, and red styles. The cellar stop shifts attention to Madeira’s fortified wine tradition. Tasting five examples side by side helps you notice differences in sweetness and style, even if you are new to fortified wine.
A tasting of this size can be rewarding, but it also requires some restraint. You may be served several wines over the course of the day, along with lunch pairings. Drink slowly, use the food, and remember that the tour vehicle is doing the driving for you.
The cellar visit lasts about 45 minutes. It is short enough to keep the day moving, though anyone seeking a long technical discussion of Madeira wine production may want a dedicated winery tour instead.
Why the small group matters
A maximum of eight participants is one of the tour’s strongest practical features. You are not being moved through the island as part of a large coach group, and the guide has a better chance to answer questions and adjust the conversation to the group’s interests.
The experience can become especially personal on a lightly booked date. Susana has been praised for combining island information with humor and a relaxed manner. That mix matters because the schedule is full, and a guide who can keep the day easygoing adds real value.
Small group does not mean private tour. You still follow a shared route and pickup schedule, and the day may include several different interests. Wine drinkers, food fans, and scenery seekers all need to share the same timetable.
What to bring and who should book
Wear comfortable shoes and bring a jacket. The cable car, vineyard visit, coastal stops, and changing elevations make practical clothing more useful than anything dressy. A camera is also worth packing for Fajã dos Padres and the north coast.
This outing suits you best if you:
- Want wine, food, and scenery in one day
- Prefer a small group to a large bus
- Enjoy guided tastings rather than independent winery visits
- Want to sample both table wines and fortified Madeira wines
- Are staying in Funchal, Caniço, or Câmara de Lobos
- Can manage walking and uneven outdoor areas
It is less suitable if you use a wheelchair, dislike a full schedule, or want a slow day centered on one vineyard. Pets are not allowed.
The tour is offered in English and Portuguese. The minimum booking is two people, and you can reserve without paying immediately. Cancellation is free up to 24 hours before departure, which gives you some flexibility while planning your Madeira stay.
Should you book this Madeira wine tour?
Book it if you want an efficient introduction to Madeira’s wine and food, with enough scenery to keep the day varied. The combination of the Fajã dos Padres cable car, six table wines, five fortified wines, espetada lunch, and a small group gives the $188 price a reasonable level of value.
I would choose it especially for a first visit to Madeira, when you want someone else to handle the driving and connect several parts of the island. I would skip it if you prefer long visits, independent travel, or a serious single-estate wine course. Before booking, confirm your pickup details and ask about the Seixal timing, then request the vegetarian lunch option if needed.
FAQ
How long does the experience last?
The tour lasts about eight hours. Starting times depend on availability.
Where can I be picked up?
Pickup and drop-off are available in Funchal, Caniço, and Câmara de Lobos. Hotel reception pickup is provided when possible.
How many wines will I taste?
At the vineyard, you taste six wines: three whites, one rosé, and two reds. A later cellar visit includes five different fortified Madeira wines.
Is lunch included?
Yes. Lunch includes espetada, Madeira’s meat-on-a-skewer dish, along with local wine. A vegetarian option is available upon request.
Is the Fajã dos Padres cable car included?
Yes. The cable car is included in the tour price.
Is the tour suitable for wheelchair users?
No. The activity is not suitable for wheelchair users.
More Food and Drink Tours in Madeira
- Eastern Madeira: Full-Day Tour with Rum Tasting
★ 4.7 · 1,575 reviews - Eating Madeira! Wine & Food Tour in Funchal
★ 5.0 · 214 reviews - Skywalk, Amazing Views & Wine Tasting in Open Roof 4×4 Adventure
★ 5.0 · 199 reviews - From Funchal: Cabo Girão & Poncha Tasting by Classic VW
★ 5.0 · 78 reviews
More Wine Tours in Madeira
- Taste Funchal: food, wine & cultural tour
★ 5.0 · 906 reviews - Taste Funchal: food, wine and cultural tour
★ 4.8 · 680 reviews - Skywalk with Wines Tasting and Vineyards Half day 4×4 Adventure
★ 5.0 · 520 reviews - Madeira: Food and Wine Walking Tour in Funchal
★ 4.8 · 469 reviews
Just added around Madeira
- Madeira: Wine Safari Jeep Tour with Local Guide★ 3.9 · 6 reviews
- West Tour Porto Moniz★ 4.6 · 26 reviews
- Funchal: Maderia Island Off Road Jeep Tour with Swim Stop★ 5.0 · 11 reviews
- Tuk Tuk Monte Toboggan – Madeira Island★ 4.1 · 4 reviews
- Tuk Tuk Funchal CR7 – Madeira Island★ 4.8 · 4 reviews
- Lakes of Madeira- Alecrim Full day walk★ 4.0 · 9 reviews
- Full Day Open Roof 4×4 Unforgettable Northwest of Madeira★ 5.0 · 22 reviews
- Tuk Tuk Funchal City – Madeira Island★ 4.8 · 3 reviews
Madeira Wine Tastings, compared.

Cabo Girão, Wine Tasting, & Serra d’Água Jeep Tour
Read our review →
H.M. Borges Winery Guided Tour with Wine Tasting
Read our review →
Skywalk, Amazing Views & Wine Tasting in Open Roof 4×4 Adventure
Read our review →
Signature Wine Tastings, Skywalk, Nature 4×4 Open Roof Expedition
Read our review →
4×4 Safari Half day Poncha, Mountains, Vineyards and Cabo Girão Small group
Read our review →Browse the lists this tour appears in



